Timex Watches - The History and Present Traits


Timex watches had been first launched in the 1950's, as the corporate brand advanced from the Waterbury Clock company, which produced the primary inexpensive timepieces for Individuals back within the 1850's.

This firm developed into the Waterbury Watch Firm, which specialized in inexpensive mechanical watches. Waterbury turned famous within the 1930's with their Mickey Mouse watches and clocks that right this moment are value far more than the £1.50 they cost. When the Nice Despair hit America within the 1940's, this company was purchased out by the U.S. Time Company.

Production throughout World War II turned from timepieces to artillery with mechanical timing, and anti-aircraft fuses. The first Timex wristwatches had impeccable timing and reliability, and have been introduced in 1950. File breaking gross sales have been generated by the excellence of the watches and by wonderful promoting for Timex in print and on television. Memorable adverts include these featuring John Cameron Swayze with various stay on tv torture exams, akin to watches taped to outboard motor propellers, or watches taking large leaps the Grand Coulee Dam. The most well-known ad line for Timex is "takes a licking and keep on ticking®" which was a line still recognized today. By the top of the last decade, Timex comprised one of every three purchased within the United States.

Timex remained a household word, and watch and clock chief for the next three decades, selling over 500 million mechanical watches. They adjusted to new Oriental competition within the 1980's when the renamed Timex Corporation introduced new digital watches with their "Ironman Triathlon®" line for serious athletes. It quickly became the nation's finest promoting watch. Over the subsequent 20 years, Timex continued their long history of excellence through innovation. They introduced electroluminescent watch faces. Three quarters of at the moment's Timex function their Indiglo night mild®. Other digital Timex watches were brought to market within the mid-1990's, together with Knowledge Link®, which is a mini information financial institution for scheduling data and telephone numbers. The corporate teamed up with Microsoft and Motorola in joint ventures to produce other complex watches and pagers.

Timex entered the 2000's sturdy and confident, remaining one of many prime manufacturers recognized for excellence and reliability, and for being fashionable accessories. The corporate has over 7500 staff on 4 continents.

Timex watches are featured in their firm museum, Timexpo where their historical past and technological developments are showcased in Waterbury, CT. Timex watches are still fashionable for use as presentation gifts, incentive awards, promotions, and gifts. There are promotional imprint Timex watches that may also be ordered, that are nice for recognition awards, and business gifts. Timex watches stay the main watch in America.

New Timex fashions include smart watches with multi-functions, nice for sports and workouts, fun watches in clip and necklace kinds, watches to help monitor health components, and sports activities statistics timepieces that embody velocity and distance calculations, and e-Instruments watches that measure things like the temperature of surf, and predict tide times. It's no secret that Timex watches keep up with the times.          

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